The process

Unlike creating a website, search marketing is a continual process.  Sure, the foundations of keyword research and onsite optimisation are done at the beginning.  But real success requires continual refinement and optimisation.  This is why we have an affordable flat monthly rate instead of charging big lump sums like other agencies.  Plus, we're confident enough in our work to offer you a superb risk free guarantee.

Kicking off

First, chat to us to discuss your plans and ask any questions.  When you're ready, visit our Plans & Pricing page and sign-up online.

We'll then grant access to your 'Hub', which is your very own project management portal.  We'll discuss your project in detail with you and agree on a plan to achieve your goals.  Finally, all the steps in the process (and deadlines) will be loaded into the Hub so you can keep up-to-date and view the latest reports (don't worry, it's all very flexible and relaxed).

Following this we'll start delivering your work, continuing each month until we reach your project goals (this might be continued optimisation of your PPC account - or step by step delivery of your SEO programme).

Typical Process

Here's a typical process we might follow:

PPC

Set goals & budgets > Install tracking > Recommendations for landing pages > Keyword research > Create ads > Configure AdWords account & import data > Set up billing & apply free credit > Launch > Optimisation and reporting (ongoing)

SEO

Keyword research > Set goals & benchmarking > Install tracking > Site audit > Technical site recommendations > Onsite optimisation > Content generation > Marketing & link building > Social media